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Andy Warhol Was the most Glamorous Figure of 20th Century American Art Born in Pennsylvania in 1928 to czech parents he lived most of his life in New York Much about his life was eccentric He wore a silver wig, he liked to go to the dry cleaners and stand in the corner Enjoying the smells and sounds of the chemicals and cleaning machines he Loved Airports and Used to go Through Airport Security Multiple Times Just Because he Said he Found it Fascinating and Kind of Inspiring Andy Warhol’s great achievement was to Develop a generous and Helpful view of two major Forces in modern society Commerce and Celebrity he Spent Most of his life as an International Celebrity but he was also very Keen on Business There Are Four Big Ideas Behind Andy Warhol’s Work Which Can Teach Us a more Inspired way of Looking at the World and prompt us to build a better society We Spend too much of our Life Wanting something Better and extraordinary, it’s normal to feel that the exciting things are not where we are Andy Warhol aims to remedy this by getting us to look again at things in everyday life he performed his magic most famously on soup cans Putting them on the wall and looking at them helps us to see their beauty to notice they’re appealing labels as strong but elegant forms Perfectly fitted to their uses, in the same spirit of redirecting our attention Andy Warhol made a video of himself eating a hamburger During The 1960s, Warhol groomed a retinue of bohemian and countercultural eccentrics To whom he gave the title superstars Including Nice, Joe Dallesandro, Edie Sedgwick, Viva, Ultraviolet, Holly Woodlawn and Jackie Curtis and Candy Darling Warhol understood that celebrities have an Important power They can distribute glamour and prestige He thought that glamour needed to be redistributed in such a way that society could work better for example, he suggested that the president of the United States Could use his status to shift perceptions As he wrote, if the president would go Into a public bathroom in The Capitol and have the TV cameras film him Cleaning the toilets and saying But why not? Someone’s got to do it Then that would do so much for the morale of people who do the wonderful job of keeping the toilets clean He didn’t call his place in New York a studio, the prestigious term used by artists since the renaissance to describe their place of work Instead he Called it ‘The Factory’ We tend to feel that the idea of art and the idea of a factory don’t really mix, but Warhol’s point Was that business and art actually do very much belong together As he wrote, being good in business is the most fascinating kind of art During the hippie era, people put down the idea of business, they’d say money is bad and working is bad But making money is art and working Is art and good business is the best art The lesson of The Factory is that we can organize ourselves to produce good things more reliably and cheaply One example of this for Warhol Was Coke, he pointed out the wherever in the world you go, Coke is always the same and is always quite Nice Art has generally not been able to live up to this ideal of being good and widely distributed Artists make a few things but only a few people ever get to own them Warhol tried to counteract this. One day, after reading that Picasso had made four thousand masterpieces in his lifetime Wahol set out to make 4,000 prints in one day as it turned out It took him one month to make 500 The lesson we Can draw from Warhol is that mass production needs to apply beyond making prints and other kinds of high art We need the organizing, commoditizing and branding powers of business to reliably produce and distribute the good things in life, like high quality child care, psychotherapy, career advice and beautiful architecture, Just to start the list Most art doesn’t have much of an impact on the world but Warhol was extremely keen on large-scale impact, he mastered many genres from drawing, painting and printing to photography audio recording, sculpture and theatre, he started a magazine, designed clothes, managed a band, made 60 films and had plans to start his own TV chat show Warhol was able to extend his work into different channels, partly because of his populism being a populist meant that he was unafraid to reach people where they started the chat show is a quintessential populist medium Because it Plays – What Masses of People find Funny and Interesting Warhol was a populist out of Generosity he Wanted to translate the things he Cared about like Sensitivity A love of Glamour and Spectacle and Playfulness Into Objects and Experiences That Could Touch Many Many People The Only Pity Is that he Never Quite finished what he, Did he Could Have Founded his Planned TV Chat Show then gone On in Ever Broader and Broader Partnerships To Start A Fashion Label Designer Hotel Maybe a financial Advisory Service A Supermarket Chain Or an Airport This is the Task Still open To people, who, Had Drawn to Art but, also want to change the World Andy Warhol Died in 1987 When he was Only 58 after Complications Following Routine Gallbladder Surgery in A new York Hospital He is buried at a small Cemetery near Where he was Born in Bethel Park Pennsylvania His Example Is Still an Invitation to us to change the world in A mass Populist Way Through Art ‘My Name is Andy Warhol and I just Finished Eating a hamburger’

70 comments found

  1. Do you think that Warhol was a fraud when it came to innovation, the artist as his own businessman (patron) and mass producer of his craft like Albert Durer?  Do you think he mass market himself?  (This is For HHS Art Students in Mr. Navas' Class : HHS Palmdale CA, Art Students)

  2. Warhol is a great business man. He is not a great artist. Getting other people to do the work for you or encasing dog feces, that you see everyday on the sidewalk, in glass is not fucking art.

  3. I think there is some stuff, still belonging to the upper class people. I personally envy extraordinary food, just watch the chefs table on Netflix. However: Music is for everoney. There is no Music only available to the rich. Music is the art everybody can access.

  4. I'll always have the reasonable doubt whether this man's been one of the greatest geniuses ever lived, or the stupidest man who achieved success in the XX century. Think I will never solve this

  5. I think this video ist kind of a 'wrong' interpretation of warhol's Art. I go to Art college and we learned that he is criticizing consume…. and builds in his Art 'Para- economics', while he just signed Campbells soup cans-> that was Art of him  just because he did sign it, he was more ironic about art and consumerism….and also with mass production in consumerism since industrialization; he mass produced the marylin Monroe pics.

  6. "Andy Warhol was the most glamorous figure in 20th centrury American art" Ok, right there you lose me. The narrator doesn't say he was the greatest in 20th century American art. Is he even in the top 10? I think what was Warhol's great accomplishment was his marketing and p.r., as if his work was ok, and he was prolific, but what was his great accomplishment was his persona, and if you were drawn towards that might give you an appreciation for his art. His "greatness" is something that alludes me, but if others like it than who am I to try and dissuade them? Moreover, it seems if you bought into his greatness you felt compelled to try and justify it, and to persuade the nay sayers they just don't know how to appreciate it. He seemed like a quirky guy, who enjoyed taking in the mundane as he was fascinated by it, which I can appreciate to a point.

  7. Never trust British journalists whenever they mention hippies. Hippies didn't say money and work are bad, but they did believe we didn't need to try and work so hard just for a lot of money so we could become self-absorbed in what money buys you, such as pursuit of materialistic comforts. Also, he didn't "manage" a band (Velvet Underground) he was their benefactor, and didn't "produce" the banana cover album either. We do owe him thanks for helping the VU

  8. Sorry, I am well-informed on art. But still Warhol's "art" is trash to my eyes. It is the beginning of the worse era of it.

  9. It wasn't Andy Warhol himself making the film of him eating a hamburger. It was made as a scene for the film "66 scenes from America" by Danish film director Jørgen Leth. 🙂

  10. I love your channel, but it was acclaimed film director Jørgen Leth who takes you through the iconic scene with Andy Warhol eating a hamburger from his film, 66 Scenes from America.

  11. Please don’t triggered about what I want to say
    As I got it he was like a make up artist who turned ugly face of wrinkly old witch capitalism to a fresh and cheerful teen girl of consumerism

  12. +The Scholl of Life .You guys really embrace Warhol's lesson, don't you? (Mass production businesses, etc, need to reliably produce and distribute the good things in life, career advice, beautiful architecture, quality health child care, psychotherapy, etc).

  13. Warhol didn’t make the video of himself eating a hamburger. Danish poet/filmmaker jørgen leth did, as part of a film called 66 scenes from America. And as you can see, jørgen forgot to buy him a drink.

  14. i have always kinda hated andy warhol, but i was willing to consider i am fairly ignorant about him, so i watched this. i now hate him far more than ever. thank you for showing me how this man was directly responsible for so much of what is wrong with our culture, or at least a continuation of what was already going wrong. as for this so called populism of his, it reeks like another product. maybe this is a case of liking sausage bit notvwantimg to see it get made, but i saw one of his movies, frankenstein, it was wild, but does that excuse anything? also, is it true he paid his workers in meth? well, thx for the vid; gonna throw up now

  15. I think everyone should read his book ‘the philosophy of andy warhol’ it put his work which i still somewhat dislike in a much better view for me

  16. On one hand these documentaries are really good. On the other hand, they are completely full of shit.

  17. Fuck Andy he diminished the spiritual and communal value of art. The unskilled value of Warhols art diminished the craft and skilled value of art.

  18. The thing is though. If someone who wasn’t successful with Art drew or painted that same brand of soup can before Worhol, it would’ve have been tossed out. Worhol’s status made it what it is. Which also brings out the downside to modern art. I suppose it is a double edged sword as if it wasn’t so exclusive anyone could do it, leading it to be overdone (kinda like photography nowadays). But what Im wondering is… if status is removed, would the “masterpieces” of modern art still be considered as such?

  19. Can you do a clip about (insert name of obscure cultural figure who being able to name makes me look cool) next?

  20. Art has always been stuck too far up its own ass. It was inevitable that someone like Andy Warhol would come along to challenge perceptions. The fact that we're still debating his influence to this day proves that he succeeded in the end.

  21. read the Andy Warhol Diaries if you really wanna know him—most of his life was a riotous party every night…because he was a Leo he was always in the middle of the crowd surrounded by beautiful women and men

  22. Warhol's reputation has to bear with his reputation as an awful human being that previous artists do not. At least not to the same extent.

  23. Andy Warhol, I fucking love you! It took a long time, I used to think he sucked, but I started out liking a piece or two and then craved to see everything he ever made. Hard to explain, but I feel he took the objectivity out of art, as he wanted to make pieces filled with "nothing", and perhaps you just liked the piece if you liked the subject, which made it totally subjective and impersonal. His "masterpieces" kind of "suck", but they possess some Zen quality by which you will remember them stronger, which I think has to do with his vision. Even though he painted figures and faces, etc., I think he was actually an abstract painter, concerned with qualities like the abstract painters of the similar era, like Marden, Ryman, Rothko. He wanted his pieces to reinforce the space they took up, which is a way I see it, as honoring the space you take up, and a way of giving up yourself while painting, as a more unified approach to being generous as an artist. Because he paints those pop subjects people see him as a poser, which I think he is, too, but that's ok, he was, I think trying to coexist in two fields, commercial art and fine art. This openness is criticized but art is supposed to have no rules, and so he stood out as a great challenger, that's why so many people are affected by his example and model.

  24. It's magic! I’m a fan of Andy Warhol, I sing his life and his death "Warhol’s Word", played on my channel!

  25. Andy Warhol was an idiot created by a crumbled sick society and contributed with nothing but further nihilism to the true morality of art. He should have been called Andy Asshole! What a sick era we live in where sick products had an impact as wide as this!!!!!!

  26. My favorite story is of a society matron wanting him to do portrait of her, he said he would for $14,000 (60's $). She agreed and he told her to meet him in Union Square – a rough place. She arrived and he led her to a photo booth which produced 4 pictures – he charged her 4 X $14,000 – and she paid. True story

  27. Really badly done. He missed so many things and got some things wrong! Research? He doesn’t understand Warhol one bit. This guy is like the enciclopedia Britannica. Or worse. Basic. Boring. Generic. And Wrong facts. Don’t let the accent fool you. This essay would get you a fail in Art History.

  28. Good way to put it… my view is, His ideas, have been so corrupted and watered down, i find it a shame what art is nowdays is in great part thanks to his prostitution of the arts. Elitism was rampant and art belongs to the people? Yes, indeed. Water down the arts without further creative ambition has done more damage to society's idea of artists than nothing else. And he has been used as an excuse for that.

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